We study the economic interactions among sellers and buyers in online markets. In such markets, buyers have limited information about the product quality, but can observe the sellers' reputations which depend on their past transaction histories and ratings from past buyers. Sellers compete in the same market through pricing, while considering the impact of their heterogeneous reputations. We consider sellers with limited as well as unlimited capacities, which correspond to different practical market scenarios. In the unlimited seller capacity scenario, buyers prefer the seller with the highest reputation-price ratio. If the gap between the highest and second highest seller reputation levels is large enough, then the highest reputation seller dominates the market as a monopoly. If sellers' reputation levels are relatively close to each other, then those sellers with relatively high reputations will survive at the equilibrium, while the remaining relatively low reputation sellers will get zero market share. In the limited seller capacity scenario, we further consider two different cases. If each seller can only serve one buyer, then it is possible for sellers to set their monopoly prices at the equilibrium while all sellers gain positive market shares; if each seller can serve multiple buyers, then it is possible for sellers to set maximum prices at the equilibrium. Simulation results show that the dynamics of reputations and prices in the longer-term interactions will converge to stable states, and the initial buyer ratings of the sellers play the critical role in determining sellers' reputations and prices at the stable state.
We study fairness in the context of feature-based price discrimination in monopoly markets. We propose a new notion of individual fairness, namely, α-fairness, which guarantees that individuals with similar features face similar prices. First, we study discrete valuation space and give an analytical solution for optimal fair feature-based pricing. We show that the cost of fair pricing is defined as the ratio of expected revenue in an optimal feature-based pricing to the expected revenue in an optimal fair feature-based pricing (CoF) can be arbitrarily large in general. When the revenue functio…
We study market mechanisms for allocating divisible goods to competing agents with quasilinear utilities. For \emph{linear} pricing (i.e., the cost of a good is proportional to the quantity purchased), the First Welfare Theorem states that Walrasian equilibria maximize the sum of agent valuations. This ensures efficiency, but can lead to extreme inequality across individuals. Many real-world markets -- especially for water -- use \emph{convex} pricing instead, often known as increasing block tariffs (IBTs). IBTs are thought to promote equality, but there is a dearth of theoretical support for …
Mobile data demand is increasing tremendously in wireless social networks, and thus an efficient pricing scheme for social-enabled services is urgently needed. Though static pricing is dominant in the actual data market, price intuitively ought to be dynamically changed to yield greater revenue. The critical question is how to design the optimal dynamic pricing scheme, with prospects for maximizing the expected long-term revenue. In this paper, we study the sequential dynamic pricing scheme of a monopoly mobile network operator in the social data market. In the market, the operator, i.e., the …
We study the power and limits of optimal dynamic pricing in combinatorial markets; i.e., dynamic pricing that leads to optimal social welfare. Previous work by Cohen-Addad et al. [EC'16] demonstrated the existence of optimal dynamic prices for unit-demand buyers, and showed a market with coverage valuations that admits no such prices. However, finding the frontier of markets (i.e., valuation functions) that admit optimal dynamic prices remains an open problem. In this work we establish positive and negative results that narrow the existing gap. On the positive side, we provide tools for handli…
Dynamic pricing schemes were introduced as an alternative to posted-price mechanisms. In contrast to static models, the dynamic setting allows to update the prices between buyer-arrivals based on the remaining sets of items and buyers, and so it is capable of maximizing social welfare without the need for a central coordinator. In this paper, we study the existence of optimal dynamic pricing schemes in combinatorial markets. In particular, we concentrate on multi-demand valuations, a natural extension of unit-demand valuations. The proposed approach is based on computing an optimal dual soluti…
University of Electronic Science and Technology of China（电子科技大学）；The University of Auckland（奥克兰大学）
A data marketplace is an online venue that brings data owners, data brokers, and data consumers together and facilitates commoditisation of data amongst them. Data pricing, as a key function of a data marketplace, demands quantifying the monetary value of data. A considerable number of studies on data pricing can be found in literature. This paper attempts to comprehensively review the state-of-the-art on existing data pricing studies to provide a general understanding of this emerging research area. Our key contribution lies in a new taxonomy of data pricing studies that unifies different att…
In a crowdsourcing market, a requester is looking to form a team of workers to perform a complex task that requires a variety of skills. Candidate workers advertise their certified skills and bid prices for their participation. We design four incentive mechanisms for selecting workers to form a valid team (that can complete the task) and determining each individual worker's payment. We examine profitability, individual rationality, computational efficiency, and truthfulness for each of the four mechanisms. Our analysis shows that TruTeam, one of the four mechanisms, is superior to the others, …
In this paper, we study the problem of maximizing social welfare in combinatorial markets through pricing schemes. We consider the existence of prices that are capable to achieve optimal social welfare without a central tie-breaking coordinator. In the case of two buyers with rank valuations, we give polynomial-time algorithms that always find such prices when one of the matroids is a simple partition matroid or both matroids are strongly base orderable. This result partially answers a question raised by Düetting and Végh in 2017. We further formalize a weighted variant of the conjecture of Dü…
Most sales applications are characterized by competition and limited demand information. For successful pricing strategies, frequent price adjustments as well as anticipation of market dynamics are crucial. Both effects are challenging as competitive markets are complex and computations of optimized pricing adjustments can be time-consuming. We analyze stochastic dynamic pricing models under oligopoly competition for the sale of perishable goods. To circumvent the curse of dimensionality, we propose a heuristic approach to efficiently compute price adjustments. To demonstrate our strategy's ap…
