Loyalty is an essential component of multi-community engagement. When users have the choice to engage with a variety of different communities, they often become loyal to just one, focusing on that community at the expense of others. However, it is unclear how loyalty is manifested in user behavior, or whether loyalty is encouraged by certain community characteristics.
In this paper we operationalize loyalty as a user-community relation: users loyal to a community consistently prefer it over all others; loyal communities retain their loyal users over time. By exploring this relation using a large dataset of discussion communities from Reddit, we reveal that loyalty is manifested in remarkably consistent behaviors across a wide spectrum of communities. Loyal users employ language that signals collective identity and engage with more esoteric, less popular content, indicating they may play a curational role in surfacing new material. Loyal communities have denser user-user interaction networks and lower rates of triadic closure, suggesting that community-level loyalty is associated with more cohesive interactions and less fragmentation into subgroups. We exploit these general patterns to predict future rates of loyalty. Our results show that a user's propensity to become loyal is apparent from their first interactions with a community, suggesting that some users are intrinsically loyal from the very beginning.
Institute for Logic, Language and Computation（逻辑、语言与计算研究所）；University of Amsterdam（阿姆斯特丹大学）
We investigate the birth and diffusion of lexical innovations in a large dataset of online social communities. We build on sociolinguistic theories and focus on the relation between the spread of a novel term and the social role of the individuals who use it, uncovering characteristics of innovators and adopters. Finally, we perform a prediction task that allows us to anticipate whether an innovation will successfully spread within a community.
In this work, we analyse and predict the stability of communities in complex networks. We use a variant of closeness centrality, known as profile closeness, to measure the loyalty of a member towards its community. We show that the profile closeness is an adequate indicator of how communities evolve in a network. We investigate this in static as well as dynamic (temporal) networks and establish the relevance of profile closeness in predicting the evolution of a complex network. Keywords: Small world networks , Centrality , Community , Closeness , Clustering
New words are regularly introduced to communities, yet not all of these words persist in a community's lexicon. Among the many factors contributing to lexical change, we focus on the understudied effect of social networks. We conduct a large-scale analysis of over 80k neologisms in 4420 online communities across a decade. Using Poisson regression and survival analysis, our study demonstrates that the community's network structure plays a significant role in lexical change. Apart from overall size, properties including dense connections, the lack of local clusters and more external contacts pro…
As online communities become increasingly popular, researchers have tried to examine participating activities in online communities as well as how to sustain online communities. However, relatively few studies have tried to understand what kinds of participants constitute online communities. In this study, we try to contribute online community research by developing "common language" to classify different participants in online communities. Specifically, we argue that the previous way to classify participants is not sufficient and accurate, and we propose a continuum to classify participants b…
The conventional way of summarizing ratings or sentiment of reviews of customers on products of an online shopping brand are not sufficient to evaluate the financial health of that brand. It overlooks the social standing and influence of individual customers. In this paper, we have proposed a tool named as Review Network for measuring the influence of customers in online merchandise sites like Amazon.com. Using this measured influence, we have proposed a method that evaluates loyalty of customers of a brand based on their ratings and sentiments of their reviews collected from online merchandis…
The implementation of energy communities represents a cross-disciplinary phenomenon that has the potential to support the energy transition while fostering citizens' participation throughout the energy system and their exploitation of renewables. An important role is played by online information sources in engaging people in this process and increasing their awareness of associated benefits. In this view, this work analyses online news data on energy communities to understand people's awareness and the media importance of this topic. We use the Semantic Brand Score (SBS) indicator as an innova…
Understanding collective decision making at a large-scale, and elucidating how community organization and community dynamics shape collective behavior are at the heart of social science research. In this work we study the behavior of thousands of communities with millions of active members. We define a novel task: predicting which community will undertake an unexpected, large-scale, distributed campaign. To this end, we develop a hybrid model, combining textual cues, community meta-data, and structural properties. We show how this multi-faceted model can accurately predict large-scale collecti…
From conspiracy theories to fake cures and fake treatments, COVID-19 has become a hot-bed for the spread of misinformation online. It is more important than ever to identify methods to debunk and correct false information online. In this paper, we present a methodology and analyses to characterize the two competing COVID-19 misinformation communities online: (i) misinformed users or users who are actively posting misinformation, and (ii) informed users or users who are actively spreading true information, or calling out misinformation. The goals of this study are two-fold: (i) collecting a div…
Consumers' purchase decisions are increasingly influenced by user-generated online reviews. Accordingly, there has been growing concern about the potential for posting "deceptive opinion spam" -- fictitious reviews that have been deliberately written to sound authentic, to deceive the reader. But while this practice has received considerable public attention and concern, relatively little is known about the actual prevalence, or rate, of deception in online review communities, and less still about the factors that influence it. We propose a generative model of deception which, in conjunction w…
This paper compares two biohacking groups, Bulletproof Executive and DIYbio, whose distinct goals result in differences in social network structures, activities and entry points.
The online communities available on the Web have shown to be significantly interactive and capable of collectively solving difficult tasks. Nevertheless, it is still a challenge to decide how a task should be dispatched through the network due to the high diversity of the communities and the dynamically changing expertise and social availability of their members. We introduce CrowdSTAR, a framework designed to route tasks across and within online crowds. CrowdSTAR indexes the topic-specific expertise and social features of the crowd contributors and then uses a routing algorithm, which suggest…
Many benefits of online communities---such as obtaining new information, opportunities, and social connections---increase with size. Thus, a ``successful'' online community often evokes an image of hundreds of thousands of users, and practitioners and researchers alike have sought to devise methods to achieve growth and thereby, success. On the other hand, small online communities exist in droves and many persist in their smallness over time. Turning to the highly popular discussion website Reddit, which is made up of hundreds of thousands of communities, we conducted a qualitative interview s…
Understanding user dynamics in online communities has become an active research topic and can provide valuable insights for human behavior analysis and community management. In this work, we investigate the "bandwagon fan" phenomenon, a special case of user dynamics, to provide a large-scale characterization of online fan loyalty in the context of professional sports teams. We leverage the existing structure of NBA-related discussion forums on Reddit, investigate the general bandwagon patterns, and trace the behavior of bandwagon fans to capture latent behavioral characteristics. We observe th…
Professional sports constitute an important part of people's modern life. People spend substantial amounts of time and money supporting their favorite players and teams, and sometimes even riot after games. However, how team performance affects fan behavior remains understudied at a large scale. As almost every notable professional team has its own online fan community, these communities provide great opportunities for investigating this research question. In this work, we provide the first large-scale characterization of online fan communities of professional sports teams. Since user behavior…
Online creative communities have been able to develop large, open source software (OSS) projects like Linux and Firefox throughout the successful collaborations carried out over the Internet. These communities have also expanded to creative arts domains such as animation, video games, and music. Despite their growing popularity, the factors that lead to successful collaborations in these communities are not entirely understood. In the following, I describe my PhD research project aimed at improving communication, collaboration, and retention in creative arts communities, starting from the expe…
The proliferation of online communities has created exciting opportunities to study the mechanisms that explain group success. While a growing body of research investigates community success through a single measure -- typically, the number of members -- we argue that there are multiple ways of measuring success. Here, we present a systematic study to understand the relations between these success definitions and test how well they can be predicted based on community properties and behaviors from the earliest period of a community's lifetime. We identify four success measures that are desirabl…
Although the effects of the social norm on mitigating misinformation are identified, scant knowledge exists about the patterns of social norm emergence, such as the patterns and variations of social tipping in online communities with diverse characteristics. Accordingly, this study investigates the features of social tipping in online communities and examines the correlations between the tipping features and characteristics of online communities. Taking the side effects of COVID-19 vaccination as the case topic, we first track the patterns of tipping features in 100 online communities, which a…
Contemporary social media networks can be viewed as a break to the early two-step flow model in which influential individuals act as intermediaries between the media and the public for information diffusion. Today's social media platforms enable users to both generate and consume online contents. Users continuously engage and disengage in discussions with varying degrees of interaction leading to formation of distinct online communities. Such communities are often formed at high-level either based on metadata, such as hashtags on Twitter, or popular content triggered by few influential users. …
The term filter bubble has been coined to describe the situation of online users which---due to filtering algorithms---live in a personalised information universe biased towards their own interests.In this paper we use an agent-based simulation framework to measure the actual risk and impact of filter bubble effects occurring in online communities due to content or author based personalisation algorithms. Observing the strength of filter bubble effects allows for opposing the benefits to the risks of personalisation.In our simulation we observed, that filter bubble effects occur as soon as use…
In the Internet era the information overload and the challenge to detect quality content has raised the issue of how to rank both resources and users in online communities. In this paper we develop a general ranking method that can simultaneously evaluate users' reputation and objects' quality in an iterative procedure, and that exploits the trust relationships and social acquaintances of users as an additional source of information. We test our method on two real online communities, the EconoPhysics forum and the Last.fm music catalogue, and determine how different variants of the algorithm i…
Reputation systems concern soft security dynamics in diverse areas. Trust dynamics in a reputation system should be stable and adaptable at the same time to serve the purpose. Many reputation mechanisms have been proposed and tested over time. However, the main drawback of reputation management is that users need to share private information to gain trust in a system such as phone numbers, reviews, and ratings. Recently, a novel model that tries to overcome this issue was presented: the Dynamic Interaction-based Reputation Model (DIBRM). This approach to trust considers only implicit informati…
Recent years have seen increased interest in the online presence of extreme right groups. Although originally composed of dedicated websites, the online extreme right milieu now spans multiple networks, including popular social media platforms such as Twitter, Facebook and YouTube. Ideally therefore, any contemporary analysis of online extreme right activity requires the consideration of multiple data sources, rather than being restricted to a single platform. We investigate the potential for Twitter to act as a gateway to communities within the wider online network of the extreme right, given…
Online communities exist in many forms and sizes, and are a source of considerable influence for individuals and organizations. Yet, there is limited insight into why some online communities are sustainable, while others cease to exist. We find that communities that fail to maintain a typical hierarchical social structure which balances cohesiveness across size scales do not survive, and can be distinguished from communities that exhibit such balance and prevail in the long term. Moreover, in an analysis of 10,122 real-life online communities with a total of 134,747 members over a period of mo…
Understanding online communities requires an appreciation of both structure and culture. But basic questions remain difficult to pose. How do these facets interact and drive each other? Using data on the membership and governance styles of 5,000 small-scale online communities, we construct empirical measures for cross-server similarities in institutional structure and culture to explore the influence of institutional environment on their culture, and the influence of culture on their institutional environment. To establish the influence of culture and institutions on each other, we construct n…
Online communities have increased in size and importance dramatically over the last decade. The fact that many communities are online means that it is possible to extract information about these communities and the connections between their members much more easily using software tools, despite their potentially very large size. The links between members of the community can be presented visually and often this can make patterns in the structure of sub-communities immediately obvious. The links and structures of layered communities can also be formalized to gain a better understanding of their…
This short article introduces the concept of political vulnerability for social media researchers. How are traditional notions of harm challenged by research subjects in politically vulnerable communities? Through a selection of case studies, we explore some of the trade-offs, challenges, and questions raised by research that seeks be robust and transparent while also preserving anonymity and privacy, especially in high-stakes, politically fraught contexts.
In many online communities, community leaders (i.e., moderators and administrators) can proactively filter undesired content by requiring posts to be approved before publication. But although many communities adopt post approvals, there has been little research on its impact on community behavior. Through a longitudinal analysis of 233,402 Facebook Groups, we examined 1) the factors that led to a community adopting post approvals and 2) how the setting shaped subsequent user activity and moderation in the group. We find that communities that adopted post approvals tended to do so following sud…
Online communities, which have become an integral part of the day-to-day life of people and organizations, exhibit much diversity in both size and activity level; some communities grow to a massive scale and thrive, whereas others remain small, and even wither. In spite of the important role of these proliferating communities, there is limited empirical evidence that identifies the dominant factors underlying their dynamics. Using data collected from seven large online platforms, we observe a universal relationship between online community size and its activity: First, three distinct activity …
Community structure is one of the most prominent features of complex networks. Community structure detection is of great importance to provide insights into the network structure and functionalities. Most proposals focus on static networks. However, finding communities in a dynamic network is even more challenging, especially when communities overlap with each other. In this article , we present an online algorithm, called OLCPM, based on clique percolation and label propagation methods. OLCPM can detect overlapping communities and works on temporal networks with a fine granularity. By locally…
Online communities have become vital places for Web 2.0 users to share knowledge and experiences. Recently, finding expertise user in community has become an important research issue. This paper proposes a novel cascaded model for expert recommendation using aggregated knowledge extracted from enormous contents and social network features. Vector space model is used to compute the relevance of published content with respect to a specific query while PageRank algorithm is applied to rank candidate experts. The experimental results show that the proposed model is an effective recommendation whic…
The proliferation of radical online communities and their violent offshoots has sparked great societal concern. However, the current practice of banning such communities from mainstream platforms has unintended consequences: (I) the further radicalization of their members in fringe platforms where they migrate; and (ii) the spillover of harmful content from fringe back onto mainstream platforms. Here, in a large observational study on two banned subreddits, r/The\_Donald and r/fatpeoplehate, we examine how factors associated with the RECRO radicalization framework relate to users' migration de…
We present a new online algorithm for detecting overlapping communities. The main ingredients are a modification of an online k-means algorithm and a new approach to modelling overlap in communities. An evaluation on large benchmark graphs shows that the quality of discovered communities compares favorably to several methods in the recent literature, while the running time is significantly improved.
Max Planck Institute for Informatics（马克斯·普朗克信息学研究所）
Media seems to have become more partisan, often providing a biased coverage of news catering to the interest of specific groups. It is therefore essential to identify credible information content that provides an objective narrative of an event. News communities such as digg, reddit, or newstrust offer recommendations, reviews, quality ratings, and further insights on journalistic works. However, there is a complex interaction between different factors in such online communities: fairness and style of reporting, language clarity and objectivity, topical perspectives (like political viewpoint),…
Social movements are dominated by storytelling, as narratives play a key role in how communities involved in these movements shape their identities. Thus, recognizing the accepted narratives of different communities is central to understanding social movements. In this context, journalists face the challenge of making sense of these emerging narratives in social media when they seek to report social protests. Thus, they would benefit from support tools that allow them to identify and explore such narratives. In this work, we propose a narrative extraction algorithm from social media that incor…
Online communities adopt various reputation schemes to measure content quality. This study analyzes the effect of a new reputation scheme that exposes one's offline social status, such as an education degree, within an online community. We study two Reddit communities that adopted this scheme, whereby posts include tags identifying education status referred to as flairs, and we examine how the "transferred" social status affects the interactions among the users. We computed propensity scores to test whether flairs give ad-hoc authority to the adopters while minimizing the effects of confoundin…
Max-Planck-Institut für Informatik（马克斯·普朗克信息学研究所）；Universität des Saarlandes（萨尔大学）
One of the major hurdles preventing the full exploitation of information from online communities is the widespread concern regarding the quality and credibility of user-contributed content. Prior works in this domain operate on a static snapshot of the community, making strong assumptions about the structure of the data (e.g., relational tables), or consider only shallow features for text classification. To address the above limitations, we propose probabilistic graphical models that can leverage the joint interplay between multiple factors in online communities --- like user interactions, com…
Persons who engage in non-suicidal self-injury (NSSI), often conceal their practices which limits the examination and understanding of those who engage in NSSI. The goal of this research is to utilize public online social networks (namely, in LiveJournal, a major blogging network) to observe the NSSI population's communication in a naturally occurring setting. Specifically, LiveJournal users can publicly declare their interests. We collected the self-declared interests of 22,000 users who are members of or participate in 43 NSSI-related communities. We extracted a bimodal socio-semantic networ…
Online question-and-answer (Q&A) communities provide convenient and innovative ways for participants to share information and collaboratively solve problems with others. A growing challenge for those Q&A communities is to encourage and maintain ongoing user participation. From the perspective of motivational affordances, this study proposes a research framework to explain the effect of content commenting on user continuance behavior in online Q&A communities. The moderating role of participant's tenure in the relationship between content commenting and user continuance is also explored. Using …
Online crowdfunding platforms like DonorsChoose.org and Kickstarter allow specific projects to get funded by targeted contributions from a large number of people. Critical for the success of crowdfunding communities is recruitment and continued engagement of donors. With donor attrition rates above 70%, a significant challenge for online crowdfunding platforms as well as traditional offline non-profit organizations is the problem of donor retention. We present a large-scale study of millions of donors and donations on DonorsChoose.org, a crowdfunding platform for education projects. Studying a…
Exposure to Content Written by Large Language Models Can Reduce Stigma Around Opioid Use Disorder in Online Communities
College of Computing, Georgia Institute of Technology（佐治亚理工学院计算学院）；Khoury College of Computer Science, Northeastern University（东北大学卡尔计算机科学学院）；Information School, University of Washington（华盛顿大学信息学院）
Crowd creativity is typically associated with peer-production communities focusing on artistic products like animations, video games, and music, but less frequently to Open Source Software (OSS), despite the fact that also developers must be creative to come up with new solutions to their technical challenges. In this paper, we conduct a study to further the understanding of which factors from prior work in both OSS and art communities are predictive of successful collaboration - defined as reuse of previous songs - in three different songwriting communities, namely Songtree, Splice, and ccMix…
Many complex systems are characterized by broad distributions capturing, for example, the size of firms, the population of cities or the degree distribution of complex networks. Typically this feature is explained by means of a preferential growth mechanism. Although heterogeneity is expected to play a role in the evolution it is usually not considered in the modeling probably due to a lack of empirical evidence on how it is distributed. We characterize the intrinsic heterogeneity of groups in an online community and then show that together with a simple linear growth and an inhomogeneous birt…
Blended courses have become the norm in post-secondary education. Universities use large-scale learning management systems to manage class content. Instructors deliver readings, lectures, and office hours online; students use intelligent tutors, web forums, and online submission systems; and classes communicate via web forums. These online tools allow students to form new social networks or bring social relationships online. They also allow us to collect data on students' social relationships. In this paper we report on our research on community formation in blended courses based on online for…
Young people worldwide are participating in ever-increasing numbers in online fan communities. Far from mere shallow repositories of pop culture, these sites are accumulating significant evidence that sophisticated informal learning is taking place online in novel and unexpected ways. In order to understand and analyze in more detail how learning might be occurring, we conducted an in-depth nine-month ethnographic investigation of online fanfiction communities, including participant observation and fanfiction author interviews. Our observations led to the development of a theory we term distri…
Understanding the principles of consensus in communities and finding ways to optimal solutions beneficial for entire community becomes crucial as the speeds and scales of interaction in modern distributed systems increase. Such systems can be both social and information computer networks that unite the masses of people as well as multi-agent computing platforms based on peer-to-peer interactions including those operating on the basis of distributed ledgers. It is now becoming possible for hybrid ecosystems to emerge, having such systems including both humans and computer systems using artifici…
