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arXiv 1609.05413cs.CY
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搜索引擎结果中的刻板印象:理解局部和全局因素的作用

Stereotypes in Search Engine Results: Understanding The Role of Local and Global Factors

Gabriel Magno, Camila Souza Araújo, Wagner Meira, Virgilio Almeida

摘要:

互联网已经模糊了本地和全球文化之间的界限,以不同的方式影响人们对自己和他人的看法。在互联网的全球背景下,搜索引擎平台是个人和信息之间的关键中介。在本文中,我们研究了本地和全球的影响,互联网对形成女性身体吸引力的刻板印象在搜索引擎的结果。通过调查从42个国家的两个主要搜索引擎收集的图像数据集,我们识别出了很大一部分复制图像。我们发现,共同的形象聚集在具有相同语言的国家周围。我们还表明,国家之间的共同形象的存在实际上是消除时,查询仅限于本地网站。总之,我们有证据表明,从搜索引擎的结果偏向于用于查询系统的语言,这导致某些吸引力的刻板印象,往往是相当不同的大多数女性人口的国家。

英文摘要:

The internet has been blurring the lines between local and global cultures, affecting in different ways the perception of people about themselves and others. In the global context of the internet, search engine platforms are a key mediator between individuals and information. In this paper, we examine the local and global impact of the internet on the formation of female physical attractiveness stereotypes in search engine results. By investigating datasets of images collected from two major search engines in 42 countries, we identify a significant fraction of replicated images. We find that common images are clustered around countries with the same language. We also show that existence of common images among countries is practically eliminated when the queries are limited to local sites. In summary, we show evidence that results from search engines are biased towards the language used to query the system, which leads to certain attractiveness stereotypes that are often quite different from the majority of the female population of the country.

机构、总结、中文摘要均由AI分析而来,可能存在错误,请以论文正文为准。

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