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arXiv physics/0612117physics.ed-ph
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科学与工程教育:谁是顾客?

Science and Engineering Education: Who is the Customer?

Michael Courtney, Amy Courtney

摘要:

随着教育系统转向商业运营模式,很容易将学生误认为客户。将学生误认为是客户,会导致将课程学分或学位解释为产品。真正的产品是额外的知识,技能和能力,课程学分和学位应该代表。后果可能是灾难性的,因为“顾客永远是对的”的观念可能导致感知产品(课程学分或学位)满足错误识别的“顾客”(学生)的需求,而不是真正的产品(学生的附加值)满足正确识别的顾客(未来的雇主和纳税人)的标准。

英文摘要:

As education systems move toward business models of operation, there is a strong tendency to misidentify the student as the customer. Misidentifying the student as the customer leads to interpretation of the course credit or degree as the product. The true product is the additional knowledge, skill, and ability that course credit and degree should represent. Consequences are potentially disastrous, because the notion that "the customer is always right" can lead to the perceived product (course credit or degree) meeting the desires of the misidentified "customer" (student) rather than the real product (value added to student) meeting the standards of the properly identified customers (future employers and taxpayers).

机构、总结、中文摘要均由AI分析而来,可能存在错误,请以论文正文为准。

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