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arXiv 2606.25518cs.CL

我们的星星之错:评分与情感不一致的行为驱动因素

Fault of Our Stars: Behavioral Drivers of Rating-Sentiment Incongruence

Department of Computer Science and Engineering(计算机科学与工程系);University of Moratuwa(穆拉图瓦大学)
Ramanaish Abaiyan, Ruththiragayan Sutharsan, Kusal Amantha, Anusan Krishnathas, Asma Rauff, Kovindarajah Sriyathurshan, Patalee Narasinghe, Nirasha Munasinghe, … 展开作者

Ramanaish Abaiyan, Ruththiragayan Sutharsan, Kusal Amantha, Anusan Krishnathas, Asma Rauff, Kovindarajah Sriyathurshan, Patalee Narasinghe, Nirasha Munasinghe, Nisansa de Silva, Sandareka Wickramanayake

AI总结:

本研究通过分析斯里兰卡旅游评论,发现18.6%的评论存在评分与文本情感不一致,并识别出保守评分者和强制性5星行为等模式,揭示了评分不能替代文本情感。

摘要:

当人们在网上分享体验时,他们通常通过两种方式表达想法:星级评分和书面评论。在情感分析中,评分被广泛用作文本情感的便捷弱标签,但两者是否一致却很少被质疑。本研究调查了斯里兰卡旅游景点评论中的情感-评分不一致现象,即评论文本表达的情感与所分配的星级评分隐含的情感不一致。使用基于Transformer的情感分析流程分析了2010年至2023年的16,156条评论,该流程独立于分配的评分推导文本情感。18.6%的评论存在不一致,并分为六种方向模式,其中保守评分者和强制性5星行为占大多数不匹配。不一致的普遍性也因场所类型而异,博物馆显示出最高比率。统计检验、逻辑回归、随机森林和SHAP分析确定了场所类型、评论者专业知识、评论长度和时间因素为评分-文本分歧的贡献因素。总体而言,本研究表明星级评分不能与文本情感互换,在将其视为NLP中的真实标签之前应进行验证。

英文摘要:

When people share experiences online, they often express thoughts in two ways: a star rating and a written review. In sentiment analysis, ratings are widely used as convenient weak labels for textual sentiment, yet whether the two actually agree is rarely questioned. This study investigates sentiment-rating incongruence, where the sentiment expressed in review text differs from the sentiment implied by the assigned star rating, in Sri Lankan tourism attraction reviews. A dataset of 16,156 reviews from 2010 to 2023 is analyzed using a transformer-based sentiment pipeline that derives textual sentiment independently of assigned ratings. Incongruence occurs in 18.6% of reviews and falls into six directional patterns, with Conservative Rater and Obligatory 5-Star behaviors accounting for the majority of mismatches. Prevalence also varies across venue types, with museums showing the highest rates. Statistical tests, logistic regression, Random Forest, and SHAP analysis identify venue type, reviewer expertise, review length, and temporal factors as contributors to rating-text divergence. Overall, this study demonstrates that star ratings are not interchangeable with textual sentiment and should be validated before being treated as ground-truth labels in NLP.

机构、总结、中文摘要均由AI分析而来,可能存在错误,请以论文正文为准。

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