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arXiv 0807.3937physics.soc-ph
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公众舆论的饱和阈值:激进的媒体宣传总是有效的吗?

The saturation threshold of public opinion: are aggressive media campaigns always effective?

Floriana Gargiulo, Stefano Lottini, Alberto Mazzoni

摘要:

在研究意见形成现象时必须考虑的一个重要方面是参与这一过程的行为者的不同社会态度。不同种类的相互联系和相互作用的行为应该根据他们的意见与代理人相关联:激进分子倾向于自我隔离,但另一方面,有更强的能力说服中立的代理人。当官方媒体大力宣传一个立场时,其他重要问题也随之出现。在垄断和侵略性媒体的情况下,每个代理人对官方信息的不同看法可能会导致人口中的反应效应,开始产生大规模的敌对群体。

英文摘要:

An important aspect that must be considered when studying opinion formation phenomena is the different social attitude of the agents taking part in the process. Different kinds of interconnections and of interacting behaviours should be associated to the agents depending on their opinion: radicals tend to self-segregate but, on the other hand, have a stronger capacity to convince neutral agents. Other important questions arise when the official media strongly promotes one position. The different perception that each agent has of the official information can lead, in case of monopolistic and aggressive media, to a reaction effect in the population that starts to create massive antagonist clusters.

机构、总结、中文摘要均由AI分析而来,可能存在错误,请以论文正文为准。

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