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arXiv 2402.18463cs.CY
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理解人工智能生成内容对社交媒体的影响:Pixiv案例

Understanding the Impact of AI Generated Content on Social Media: The Pixiv Case

Yiluo Wei, Gareth Tyson

AI总结:

本文以允许人类与AI作品共存的Pixiv为对象,基于1520万条帖子分析AIGC对社区创作与消费模式的影响。

摘要:

在过去两年中,人工智能生成内容(AIGC)受到了广泛关注,导致通过社交媒体平台分享的AIGC数量出现了传闻式增长。AIGC的影响及其意涵对社交平台至关重要,例如在政策实施、社区形成和算法设计方面。然而,迄今为止,我们对AIGC的到来如何影响社交媒体生态系统知之甚少。为填补这一空白,我们对Pixiv进行了全面研究;Pixiv是一个面向艺术家的在线社区,艺术家可在此分享插画并获得反馈。截至2023年,Pixiv托管了超过1亿件艺术投稿,每月页面浏览量超过10亿次。重要的是,该平台允许上传人类生成内容和AI生成内容。利用这一点,我们透过Pixiv首次分析了AIGC对社交媒体生态系统产生的影响。基于一个包含1520万条帖子(其中包括240万张AI生成图像)的数据集,我们衡量了AIGC对Pixiv社区的影响,以及AIGC与人类生成内容在内容创作和消费模式方面的差异。我们的结果为AIGC如何改变Pixiv等社交媒体平台的动态提供了关键洞见。

英文摘要:

In the last two years, Artificial Intelligence Generated Content (AIGC) has received significant attention, leading to an anecdotal rise in the amount of AIGC being shared via social media platforms. The impact of AIGC and its implications are of key importance to social platforms, e.g., regarding the implementation of policies, community formation, and algorithmic design. Yet, to date, we know little about how the arrival of AIGC has impacted the social media ecosystem. To fill this gap, we present a comprehensive study of Pixiv, an online community for artists who wish to share and receive feedback on their illustrations. Pixiv hosts over 100 million artistic submissions and receives more than 1 billion page views per month (as of 2023). Importantly, it allows both human and AI generated content to be uploaded. Exploiting this, we perform the first analysis of the impact that AIGC has had on the social media ecosystem, through the lens of Pixiv. Based on a dataset of 15.2 million posts (including 2.4 million AI-generated images), we measure the impact of AIGC on the Pixiv community, as well as the differences between AIGC and human-generated content in terms of content creation and consumption patterns. Our results offer key insight to how AIGC is changing the dynamics of social media platforms like Pixiv.

机构、总结、中文摘要均由AI分析而来,可能存在错误,请以论文正文为准。

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