Cold-start problem is a fundamental challenge for recommendation tasks. Despite the recent advances on Graph Neural Networks (GNNs) incorporate the high-order collaborative signal to alleviate the problem, the embeddings of the cold-start users and items aren't explicitly optimized, and the cold-start neighbors are not dealt with during the graph convolution in GNNs. This paper proposes to pre-train a GNN model before applying it for recommendation. Unlike the goal of recommendation, the pre-training GNN simulates the cold-start scenarios from the users/items with sufficient interactions and takes the embedding reconstruction as the pretext task, such that it can directly improve the embedding quality and can be easily adapted to the new cold-start users/items. To further reduce the impact from the cold-start neighbors, we incorporate a self-attention-based meta aggregator to enhance the aggregation ability of each graph convolution step, and an adaptive neighbor sampler to select the effective neighbors according to the feedbacks from the pre-training GNN model. Experiments on three public recommendation datasets show the superiority of our pre-training GNN model against the original GNN models on user/item embedding inference and the recommendation task.
Recently, embedding techniques have achieved impressive success in recommender systems. However, the embedding techniques are data demanding and suffer from the cold-start problem. Especially, for the cold-start item which only has limited interactions, it is hard to train a reasonable item ID embedding, called cold ID embedding, which is a major challenge for the embedding techniques. The cold item ID embedding has two main problems: (1) A gap is existing between the cold ID embedding and the deep model. (2) Cold ID embedding would be seriously affected by noisy interaction. However, most exi…
I present a hybrid matrix factorisation model representing users and items as linear combinations of their content features' latent factors. The model outperforms both collaborative and content-based models in cold-start or sparse interaction data scenarios (using both user and item metadata), and performs at least as well as a pure collaborative matrix factorisation model where interaction data is abundant. Additionally, feature embeddings produced by the model encode semantic information in a way reminiscent of word embedding approaches, making them useful for a range of related tasks such a…
Embedding & MLP has become a paradigm for modern large-scale recommendation system. However, this paradigm suffers from the cold-start problem which will seriously compromise the ecological health of recommendation systems. This paper attempts to tackle the item cold-start problem by generating enhanced warmed-up ID embeddings for cold items with historical data and limited interaction records. From the aspect of industrial practice, we mainly focus on the following three points of item cold-start: 1) How to conduct cold-start without additional data requirements and make strategy easy to be d…
The cold-start problem is a long-standing challenge in recommender systems. As a promising solution, content-based generative models usually project a cold-start item's content onto a warm-start item embedding to capture collaborative signals from item content so that collaborative filtering can be applied. However, since the training of the cold-start recommendation models is conducted on warm datasets, the existent methods face the issue that the collaborative embeddings of items will be blurred, which significantly degenerates the performance of cold-start item recommendation. To address th…
Solving cold-start problems is indispensable to provide meaningful recommendation results for new users and items. Under sparsely observed data, unobserved user-item pairs are also a vital source for distilling latent users' information needs. Most present works leverage unobserved samples for extracting negative signals. However, such an optimisation strategy can lead to biased results toward already popular items by frequently handling new items as negative instances. In this study, we tackle the cold-start problems for new users/items by appropriately leveraging unobserved samples. We propo…
Recommender systems are popular in e-commerce as they suggest items of interest to users. Researchers have addressed the cold-start problem where either the user or the item is new. However, the situation with both new user and new item has seldom been considered. In this paper, we propose a cold-start recommendation approach to this situation based on granular association rules. Specifically, we provide a means for describing users and items through information granules, a means for generating association rules between users and items, and a means for recommending items to users using these r…
One of the most efficient methods in collaborative filtering is matrix factorization, which finds the latent vector representations of users and items based on the ratings of users to items. However, a matrix factorization based algorithm suffers from the cold-start problem: it cannot find latent vectors for items to which previous ratings are not available. This paper utilizes click data, which can be collected in abundance, to address the cold-start problem. We propose a probabilistic item embedding model that learns item representations from click data, and a model named EMB-MF, that connec…
Content-aware recommendation approaches are essential for providing meaningful recommendations for \textit{new} (i.e., \textit{cold-start}) items in a recommender system. We present a content-aware neural hashing-based collaborative filtering approach (NeuHash-CF), which generates binary hash codes for users and items, such that the highly efficient Hamming distance can be used for estimating user-item relevance. NeuHash-CF is modelled as an autoencoder architecture, consisting of two joint hashing components for generating user and item hash codes. Inspired from semantic hashing, the item has…
Cold-start has being a critical issue in recommender systems with the explosion of data in e-commerce. Most existing studies proposed to alleviate the cold-start problem are also known as hybrid recommender systems that learn representations of users and items by combining user-item interactive and user/item content information. However, previous hybrid methods regularly suffered poor efficiency bottlenecking in online recommendations with large-scale items, because they were designed to project users and items into continuous latent space where the online recommendation is expensive. To this …
Recommendation efficiency and data sparsity problems have been regarded as two challenges of improving performance for online recommendation. Most of the previous related work focus on improving recommendation accuracy instead of efficiency. In this paper, we propose a Deep Pairwise Hashing (DPH) to map users and items to binary vectors in Hamming space, where a user's preference for an item can be efficiently calculated by Hamming distance, which significantly improves the efficiency of online recommendation. To alleviate data sparsity and cold-start problems, the user-item interactive inform…
Many e-commerce websites use recommender systems to recommend items to users. When a user or item is new, the system may fail because not enough information is available on this user or item. Various solutions to this `cold-start problem' have been proposed in the literature. However, many real-life e-commerce applications suffer from an aggravated, recurring version of cold-start even for known users or items, since many users visit the website rarely, change their interests over time, or exhibit different personas. This paper exposes the `Continuous Cold Start' (CoCoS) problem and its conseq…
The Chinese University of Hong Kong(香港中文大学);Tencent Quantum Lab(腾讯量子实验室);Tsinghua-Berkeley Shenzhen Institute(清华-伯克利深圳学院)
The item cold-start problem seriously limits the recommendation performance of Collaborative Filtering (CF) methods when new items have either none or very little interactions. To solve this issue, many modern Internet applications propose to predict a new item's interaction from the possessing contents. However, it is difficult to design and learn a map between the item's interaction history and the corresponding contents. In this paper, we apply the Wasserstein distance to address the item cold-start problem. Given item content information, we can calculate the similarity between the interac…
Matrix factorization is one of the most efficient approaches in recommender systems. However, such algorithms, which rely on the interactions between users and items, perform poorly for "cold-users" (users with little history of such interactions) and at capturing the relationships between closely related items. To address these problems, we propose a neural personalized embedding (NPE) model, which improves the recommendation performance for cold-users and can learn effective representations of items. It models a user's click to an item in two terms: the personal preference of the user for th…
The Open University(开放大学);Tel-Aviv University(特拉维夫大学);Technion(以色列理工学院);Bar-Ilan University(巴伊兰大学);Microsoft(微软)
A major challenge in collaborative filtering methods is how to produce recommendations for cold items (items with no ratings), or integrate cold item into an existing catalog. Over the years, a variety of hybrid recommendation models have been proposed to address this problem by utilizing items' metadata and content along with their ratings or usage patterns. In this work, we wish to revisit the cold start problem in order to draw attention to an overlooked challenge: the ability to integrate and balance between (regular) warm items and completely cold items. In this case, two different challe…
Tencent Inc.(腾讯公司);Jinan University(暨南大学);Alibaba Group(阿里巴巴集团);The Hong Kong Polytechnic University(香港理工大学)
Cold start is an essential and persistent problem in recommender systems. State-of-the-art solutions rely on training hybrid models for both cold-start and existing users/items, based on the auxiliary information. Such a hybrid model would compromise the performance of existing users/items, which might make these solutions not applicable in real-worlds recommender systems where the experience of existing users/items must be guaranteed. Meanwhile, graph neural networks (GNNs) have been demonstrated to perform effectively warm (non-cold-start) recommendations. However, they have never been appli…
The gap between the randomly initialized item ID embedding and the well-trained warm item ID embedding makes the cold items hard to suit the recommendation system, which is trained on the data of historical warm items. To alleviate the performance decline of new items recommendation, the distribution of the new item ID embedding should be close to that of the historical warm items. To achieve this goal, we propose an Adversarial Variational Auto-encoder Warm-up model (AVAEW) to generate warm-up item ID embedding for cold items. Specifically, we develop a conditional variational auto-encoder mo…
Recommender systems serves as an important technical asset in many modern companies. With the increasing demand for higher precision of the technology, more and more research and investment has been allocated to the field. One important sub-field of recommender systems that has been stagnating is context-aware recommender systems. Due to the difficulty of collecting input dataset, the amount of research on context-aware recommender systems is much less than other sub-fields of recommender systems. In this paper, we propose a new algorithm named PowerMat to tackle the context-aware recommendati…
Zhejiang University(浙江大学);Simon Fraser University(西蒙弗雷泽大学);Northwest University of China(西北大学)
In recommender systems, cold-start issues are situations where no previous events, e.g. ratings, are known for certain users or items. In this paper, we focus on the item cold-start problem. Both content information (e.g. item attributes) and initial user ratings are valuable for seizing users' preferences on a new item. However, previous methods for the item cold-start problem either 1) incorporate content information into collaborative filtering to perform hybrid recommendation, or 2) actively select users to rate the new item without considering content information and then do collaborative…
Real-world item recommenders commonly suffer from a persistent cold-start problem which is caused by dynamically changing users and items. In order to overcome the problem, several context-aware recommendation techniques have been recently proposed. In terms of both feasibility and performance, factorization machine (FM) is one of the most promising methods as generalization of the conventional matrix factorization techniques. However, since online algorithms are suitable for dynamic data, the static FMs are still inadequate. Thus, this paper proposes incremental FMs (iFMs), a general online f…
Recommending cold-start items is a long-standing and fundamental challenge in recommender systems. Without any historical interaction on cold-start items, CF scheme fails to use collaborative signals to infer user preference on these items. To solve this problem, extensive studies have been conducted to incorporate side information into the CF scheme. Specifically, they employ modern neural network techniques (e.g., dropout, consistency constraint) to discover and exploit the coalition effect of content features and collaborative representations. However, we argue that these works less explore…
Cold-start problem, which arises upon the new users arrival, is one of the fundamental problems in today's recommender approaches. Moreover, in some domains as TV or multime-dia-items take long time to experience by users, thus users usually do not provide rich preference information. In this paper we analyze the minimal amount of ratings needs to be done by a user over a set of items, in order to solve or reduce the cold-start problem. In our analysis we applied clustering data mining technique in order to identify minimal amount of item's ratings required from recommender system's users, in …
Hefei University of Technology(合肥工业大学);Hefei Comprehensive National Science Center(合肥综合性国家科学中心);Anhui University(安徽大学)
The cold start problem in recommender systems is a long-standing challenge, which requires recommending to new users (items) based on attributes without any historical interaction records. In these recommendation systems, warm users (items) have privileged collaborative signals of interaction records compared to cold start users (items), and these Collaborative Filtering (CF) signals are shown to have competing performance for recommendation. Many researchers proposed to learn the correlation between collaborative signal embedding space and the attribute embedding space to improve the cold sta…
In Recommender Systems research, algorithms are often characterized as either Collaborative Filtering (CF) or Content Based (CB). CF algorithms are trained using a dataset of user preferences while CB algorithms are typically based on item profiles. These approaches harness different data sources and therefore the resulting recommended items are generally very different. This paper presents the CB2CF, a deep neural multiview model that serves as a bridge from items content into their CF representations. CB2CF is a real-world algorithm designed for Microsoft Store services that handle around a …