数字产业服务的信任管理模型。迈向电子商业4.0
Model of Trust Management for Digital Industry Services. Towards E-Commerce 4.0
摘要：
数字化正在改变企业的工作和互动方式。物联网、云计算、工业4.0、服务4.0、智能生产或智能城市等概念都是基于连接到互联网的系统。对所提供数据的在线访问为优化流程和降低成本创造了潜力，但也使其面临不当使用的风险。信任管理系统在数据安全方面是必要的，但也可以确保分布式数据的可信度。社交媒体中的假新闻是不可信的在线数据问题的一个例子。数据的安全性和可信度是当今的主要问题。数字化的速度使其成为未来研究的更大挑战。因此，本文介绍了一个模型的在线信任内容可用于计算的在线服务广告的信任。它有助于实现电子商业4.0愿景所需的业务服务描述的标准化，因为它是开发能够将服务请求与服务广告相匹配的AI系统的基础。在B2B电子商业中建立信任增强体系是必要的。为此，我们进行了案例研究，分析了网站，开发了一个原型系统，并通过专家访谈进行了验证。
英文摘要：
The progressive digitalization is changing the way businesses work and interact. Concepts like Internet of Things, Cloud Computing, Industry 4.0, Service 4.0, Smart Production or Smart Cities are based on systems that are linked to the Internet. The online access to the provided data creates potential to optimize processes and cost reductions, but also exposes it to a risk for an inappropriate use. Trust management systems are necessary in terms of data security, but also to assure the trustworthiness of data that is distributed. Fake news in social media is an example for problems with online data that is not trustable. Security and trustworthiness of data are major concerns today. The speed in digitalization makes it even a greater challenge for future research. This article introduces therefore a model of online trust content usable to compute the trust of an online service advertisement. It contributes to standardize business service descriptions necessary to realize visions of E-commerce 4.0, because it is the basis for the development of AI systems that are able to match an service request to a service advertisement. It is necessary for building trust enhancing architectures in B2B e-commerce. To do so, we conducted case studies, analysed websites, developed a prototype system and verified it by conducting expert interviews.
机构、总结、中文摘要均由AI分析而来，可能存在错误，请以论文正文为准。
