arXivDaily arXiv每日学术速递 周一至周五更新
arXiv 1907.02100econ.GNcs.LGq-fin.EC
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机器学习和行为经济学用于个性化选择架构

Machine learning and behavioral economics for personalized choice architecture

NUS Business School(新加坡国立大学商学院);National University of Singapore(新加坡国立大学)

Emir Hrnjic, Nikodem Tomczak

摘要:

行为经济学通过引入选择架构的概念,改变了我们对市场参与者的看法,并彻底改变了政策制定。然而,即使在人口水平上有效,行为经济学的干预措施,轻推,往往具有弱概括的特点,因为他们在个人水平上的斗争。数据科学、人工智能(AI)和机器学习(ML)的最新发展已经显示出通过提供工具和方法来缓解一些弱泛化问题的能力,这些工具和方法可以产生具有更强预测能力的模型。本文旨在描述ML和AI如何与行为经济学合作,通过设计个性化的干预措施来支持和增强决策,并为政策决策提供信息,假设可以采样足够的个性化特征和心理变量。

英文摘要:

Behavioral economics changed the way we think about market participants and revolutionized policy-making by introducing the concept of choice architecture. However, even though effective on the level of a population, interventions from behavioral economics, nudges, are often characterized by weak generalisation as they struggle on the level of individuals. Recent developments in data science, artificial intelligence (AI) and machine learning (ML) have shown ability to alleviate some of the problems of weak generalisation by providing tools and methods that result in models with stronger predictive power. This paper aims to describe how ML and AI can work with behavioral economics to support and augment decision-making and inform policy decisions by designing personalized interventions, assuming that enough personalized traits and psychological variables can be sampled.

机构、总结、中文摘要均由AI分析而来,可能存在错误,请以论文正文为准。

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