Your Reviews Replicate You: LLM-Based Agents as Customer Digital Twins for Conjoint Analysis
你的评价复制你:基于大语言模型的代理作为联合分析的客户数字双胞胎
机构 * Department of Data Science(数据科学系) ; Seoul National University of Science and Technology(首尔科学技术大学)
专题命中 其他推理 :reasoning(abstract);分类 cs.AI
AI总结 本文提出利用大语言模型构建的客户数字双胞胎进行联合分析,通过聚合用户评论历史和检索增强生成技术,实现了高效准确的偏好预测,验证了其在市场研究中的可行性。
Comments 12 pages, 3 figures + This abstract introduces an LLM-based Customer Digital Twin framework that replaces human respondents in conjoint analysis with RAG-enhanced customer agents, validated at 87.73% accuracy on Reddit user data, and positions the contribution as a scalable alternative to traditional preference elicitation methods