发表机构
TU Braunschweig; Max Planck Institute for Informatics; University of Twente（布伦瑞克工业大学; 马克斯·普朗克计算机科学研究所; 特温特大学）
机构由 AI 辅助整理，请以论文原文为准。AI 中文总结
本研究探讨将简明语言应用于Cookie横幅，通过AI映射分析200个网站文本，将理解难度从大学水平降至七年级，并强调需结合标准化指南以兼顾可读性与信息完整性。
AI 中文摘要
尽管GDPR和电子隐私指令要求同意信息必须清晰易懂，但大多数现代Cookie横幅仍被技术术语、模糊措辞以及频繁的内容过载或不足所困扰。本可行性研究调查了在IAB透明与同意框架（TCF）内将简明语言（Einfache Sprache）应用于Cookie横幅的影响。在我们的研究中，我们分析了200个网站的Cookie横幅文本，使用基于人工智能的映射将提取的内容分类为标准化的处理目的。通过用简化的描述替代复杂的法律术语，我们成功证明了理解障碍可以从大学毕业生水平降低到七年级水平。然而，简明语言的有效性本质上受限于原始内容的丰富程度；它无法弥补省略法律要求细节的横幅。我们得出结论，虽然简明语言是数字可访问性的重要工具，但它必须与标准化的实施指南相结合，以确保Cookie横幅既易读又信息丰富。
英文摘要
While the GDPR and ePrivacy Directive mandate that consent information must be clear and accessible, most modern cookie banners remain obscured by technical jargon, vague phrasing, and frequent content overload or underload. This feasibility study investigates the impact of applying plain language (Einfache Sprache) to cookie banners within the IAB Transparency & Consent Framework (TCF). In our study, we analysed cookie banner texts from 200 websites, using AI-based mapping to categorise extracted content into standardised processing purposes. By substituting complex legal terms with simplified descriptions, we successfully demonstrated that the comprehension barrier can be lowered from a college-graduate level to a 7th-grade level. However, the effectiveness of plain language is inherently constrained by the informativeness of the original content; it cannot compensate for banners that omit legally required details. We conclude that while plain language is a vital tool for digital accessibility, it must be paired with standardised implementation guidelines to ensure that cookie banners are both readable and informative.
Comments14 pages, 3 figures
