arXivDaily arXiv每日学术速递 周一至周五更新
arXiv 2409.03500cs.CYcs.AI
收藏

对AI生成和AI辅助新闻的质量感知与预期参与

Quality Perceptions and Intended Engagement in Response to AI-Generated and AI-Assisted News

University of Zurich(苏黎世大学)

Fabrizio Gilardi, Sabrina Di Lorenzo, Juri Ezzaini, Beryl Santa, Benjamin Streiff, Eric Zurfluh, Emma Hoes

AI总结:

通过预注册调查实验(N=599),研究读者对人类撰写、AI辅助和AI完全生成新闻的质量感知及披露AI参与后的参与意愿,发现质量评价相似,但披露后AI组短期阅读意愿更高。

摘要:

人工智能在新闻生产中的日益普及引发了关于受众如何看待和回应AI生成新闻的重要问题。这项预注册调查实验(N=599,瑞士德语区)考察了(i)对人类撰写、AI辅助或完全AI生成的新闻摘录的文章质量感知(以可信度、可读性和专业知识衡量),以及(ii)在披露AI参与后自我报告的参与意愿。参与者在了解文章制作方式之前先阅读两篇短新闻摘录。所有条件下的文章在感知质量上评价相似。披露后,与对照组相比,AI辅助和AI生成条件下的参与者报告了更高的继续阅读指定文章的意愿,但未来阅读AI生成新闻的意愿在各条件下无差异。总体而言,研究结果表明,读者对AI生成和人类撰写的新闻质量评价相当,而披露AI使用可能暂时增加好奇心或兴趣,但尚未改变长期阅读意愿。

英文摘要:

The increasing use of artificial intelligence (AI) in news production raises important questions about how audiences perceive and respond to AI-generated journalism. This preregistered survey experiment (N = 599, German-speaking Switzerland) examines (i) perceptions of article quality (measured as credibility, readability, and expertise) across news excerpts that were human-written, AI-assisted, or fully AI-generated, and (ii) self-reported intentions to engage following disclosure of AI involvement. Participants rated two short news excerpts before learning how they had been produced. Articles across all conditions were evaluated similarly in perceived quality. After disclosure, participants in the AI-assisted and AI-generated conditions reported a higher willingness to continue reading their assigned articles compared to the control group, but future willingness to read AI-generated news did not differ across conditions. Overall, the findings suggest that readers assess AI-generated and human-written news comparably in quality, while disclosure of AI use can momentarily increase curiosity or interest without yet changing longer-term reading intentions.

机构、总结、中文摘要均由AI分析而来,可能存在错误,请以论文正文为准。

↑