“分享,而非炫耀”:BeReal 如何通过其设计在社交媒体上实现真实的自我呈现
"Sharing, Not Showing Off": How BeReal Approaches Authentic Self-Presentation on Social Media Through Its Design
AI总结:
本研究通过访谈29名13-18岁用户,发现BeReal的自发分享与互惠设计能减轻青少年自我呈现压力并验证无滤镜生活,但也存在局限与有害性,据此提出了支持真实自我呈现的平台设计指南。
摘要:
青少年尤其容易受到社交媒体产生的压力的影响,例如加剧的自我意识和广泛的自我呈现需求。在本研究中,我们调查了 BeReal 这一旨在对抗部分此类压力的社交媒体平台如何影响青少年的自我呈现行为。我们采访了 29 名 13-18 岁的用户,以了解他们使用 BeReal 的体验。我们发现,BeReal 的设计侧重于自发分享,包括随机定时的每日通知和互惠发布,这阻碍了刻意摆拍的帖子,鼓励谨慎筛选受众,并减轻了自我呈现的压力。BeReal 创造的空间提供了诸多益处,例如验证无滤镜的生活和重塑社会比较,但其自我呈现方式有时被认为具有局限性或缺乏吸引力,有时甚至是有害的。基于这些实证数据,我们为支持真实自我呈现、同时促进互惠并超越自发照片分享的平台提出了设计指南。这些指南旨在使用户能够更全面、准确地描绘自己,最终支持青少年的发展需求,特别是在建立真实关系方面。
英文摘要:
Adolescents are particularly vulnerable to the pressures created by social media, such as heightened self-consciousness and the need for extensive self-presentation. In this study, we investigate how BeReal, a social media platform designed to counter some of these pressures, influences adolescents' self-presentation behaviors. We interviewed 29 users aged 13-18 to understand their experiences with BeReal. We found that BeReal's design focuses on spontaneous sharing, including randomly timed daily notifications and reciprocal posting, discourages staged posts, encourages careful curation of the audience, and reduces pressure on self-presentation. The space created by BeReal offers benefits such as validating an unfiltered life and reframing social comparison, but its approach to self-presentation is sometimes perceived as limited or unappealing and, at times, even toxic. Drawing on this empirical data, we propose design guidelines for platforms that support authentic self-presentation while fostering reciprocity and expanding beyond spontaneous photo-sharing. These guidelines aim to enable users to portray themselves more comprehensively and accurately, ultimately supporting teens' developmental needs, particularly in building authentic relationships.
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