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arXiv 2408.01332cs.LG
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HMDN:用于点击率预测的层次化多分布网络

HMDN: Hierarchical Multi-Distribution Network for Click-Through Rate Prediction

OPPO;Shenzhen International Graduate School, Tsinghua University(清华大学深圳国际研究生院)

Xingyu Lou, Yu Yang, Kuiyao Dong, Heyuan Huang, Wenyi Yu, Ping Wang, Xiu Li, Jun Wang

AI总结:

针对推荐中多种多分布共存且呈层次关系的问题,提出 HMDN,通过多级残差量化精炼层次表示并扩展现有 MoE、DW 等模型,实验验证其有效且灵活。

摘要:

随着推荐服务需要处理日益多样化的分布,例如多种群、多场景、多目标和多兴趣,越来越多的近期工作开始关注多分布建模并取得了显著进展。然而,其中大多数方法只考虑以单一的多分布方式进行建模,忽略了混合多分布往往同时存在并形成层次关系。为应对这些挑战,我们提出了一种灵活建模范式,名为 Hierarchical Multi-Distribution Network(HMDN,层次化多分布网络),可高效建模这些层次关系,并能与 Mixture-of-Experts(MoE)和 Dynamic-Weight(DW)模型等现有多分布方法无缝集成。具体而言,我们首先设计了一个层次化多分布表示精炼模块,采用多级残差量化以获得细粒度的层次化表示。随后,将精炼后的层次化表示集成到现有单一多分布模型中,将其无缝扩展为混合多分布模型。在公开数据集和工业数据集上的实验结果验证了 HMDN 的有效性和灵活性。

英文摘要:

As the recommendation service needs to address increasingly diverse distributions, such as multi-population, multi-scenario, multitarget, and multi-interest, more and more recent works have focused on multi-distribution modeling and achieved great progress. However, most of them only consider modeling in a single multi-distribution manner, ignoring that mixed multi-distributions often coexist and form hierarchical relationships. To address these challenges, we propose a flexible modeling paradigm, named Hierarchical Multi-Distribution Network (HMDN), which efficiently models these hierarchical relationships and can seamlessly integrate with existing multi-distribution methods, such as Mixture of-Experts (MoE) and Dynamic-Weight (DW) models. Specifically, we first design a hierarchical multi-distribution representation refinement module, employing a multi-level residual quantization to obtain fine-grained hierarchical representation. Then, the refined hierarchical representation is integrated into the existing single multi-distribution models, seamlessly expanding them into mixed multi-distribution models. Experimental results on both public and industrial datasets validate the effectiveness and flexibility of HMDN.

机构、总结、中文摘要均由AI分析而来,可能存在错误,请以论文正文为准。

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