环境政策是吸引游客的拉动因素？来自意大利的见解
Environmental policies as a pull factor for tourists? Insights from Italy
AI总结：
本研究采用引力模型分析2019年意大利各省国际入境旅游流，发现旅游需求与可持续标签正相关，生态标签影响游客目的地决策，为平衡旅游经济与环境的可持续政策研究提供参考。
摘要：
旅游消费已成为现代社会的主要经济因素。然而，旅游业对环境的影响已成为一个重大问题，使得人们越来越关注可持续旅游政策。尽管各国政府和机构已推出框架以推动旅游业的生态转型，但此类政策的有效性仍不明确。本研究首次尝试探究旅游需求与可持续旅游政策之间的复杂关系。为此，研究采用了gravity model（引力模型）框架，分析2019年意大利各省的国际入境旅游流量。研究结果显示，旅游需求与可持续标签之间存在正相关关系。本研究还表明，游客认可eco-labels（生态标签），且生态标签在目的地决策过程中发挥作用。研究强调，有必要持续开展研究，以确定能够平衡旅游业经济效益与环境考量的有效可持续旅游政策。
英文摘要：
Tourism consumption has grown into a major economic factor for modern societies. However, the environmental impact of tourism has become a significant concern, leading to an increased focus on sustainable tourism policies. While governments and institutions have introduced frameworks to promote ecological transition in the tourism sector, the effectiveness of such policies remains unclear. This study provides a seminal attempt to examine the complex relationship between tourism demand and sustainable tourism policies. To do so, a gravity model framework has been adopted to examine incoming international tourism flows in Italian provinces in 2019. The findings reveal a positive association between tourism demand and sustainable labels. This study also suggests that eco-labels are appreciated by tourists and have a role in the destination decision-making process. It highlighted the need for continued research to identify effective sustainable tourism policies that can balance the economic benefits of tourism with environmental considerations
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