从学术资本到媒体资本：大学的科学声誉在多大程度上转化为维基百科关注度？
From academic to media capital: To what extent does the scientific reputation of universities translate into Wikipedia attention?
AI总结：
该研究利用莱顿排名多维指标分析大学科研表现对维基百科关注度的影响，发现科研表现与关注度正相关，但产出、影响力和国际合作呈曲线效应，表明公众兴趣还受其他因素驱动。
摘要：
大学面临着日益增长的压力，需要提升其可见度、公众外联和在线存在感。人们普遍认为，科学声誉会显著增加大学所获得的关注度。然而，在大多数情况下，对科学声誉的估计是基于复合指标或加权指标以及大学排名中的绝对位置。在本研究中，我们采用了一种更细粒度的大学科研表现评估方法，使用来自莱顿排名（Leiden Ranking）的多维指标集，并检验它们对大学维基百科页面浏览量的单独影响。我们区分了国际关注度和本地关注度，发现科研表现与维基百科关注度之间存在正相关关系，且这种关系在不同地区和语言区域中均成立。进一步分析表明，科研产出、科学影响力和国际合作对大学的维基百科关注度具有曲线效应。这一发现表明，驱动公众对大学兴趣的因素可能不仅仅是科学声誉。我们的研究补充了一个不断增长的研究方向，该方向将替代计量学（altmetrics）视为深化科学与社会互动的工具，而不是直接衡量科学成果影响力和认可度的指标。
英文摘要：
Universities face increasing demands to improve their visibility, public outreach, and online presence. There is a broad consensus that scientific reputation significantly increases the attention universities receive. However, in most cases estimates of scientific reputation are based on composite or weighted indicators and absolute positions in university rankings. In this study, we adopt a more granular approach to assessment of universities' scientific performance using a multidimensional set of indicators from the Leiden Ranking and testing their individual effects on university Wikipedia page views. We distinguish between international and local attention and find a positive association between research performance and Wikipedia attention which holds for regions and linguistic areas. Additional analysis shows that productivity, scientific impact, and international collaboration have a curvilinear effect on universities' Wikipedia attention. This finding suggests that there may be other factors than scientific reputation driving the general public's interest in universities. Our study adds to a growing stream of work which views altmetrics as tools to deepen science-society interactions rather than direct measures of impact and recognition of scientific outputs.
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