Overview of MediaEval 2020 Predicting Media Memorability Task: What Makes a Video Memorable?

Overview of The MediaEval 2021 Predicting Media Memorability Task

This paper describes the MediaEval 2021 Predicting Media Memorability}task, which is in its 4th edition this year, as the prediction of short-term and long-term video memorability remains a challenging task. In 2021, two datasets of videos are used: first, a subset of the TRECVid 2019 Video-to-Text dataset; second, the Memento10K dataset in order to provide opportunities to explore cross-dataset generalisation. In addition, an Electroencephalography (EEG)-based prediction pilot subtask is introduced. In this paper, we outline the main aspects of the task and describe the datasets, evaluation m…

Overview of The MediaEval 2022 Predicting Video Memorability Task

This paper describes the 5th edition of the Predicting Video Memorability Task as part of MediaEval2022. This year we have reorganised and simplified the task in order to lubricate a greater depth of inquiry. Similar to last year, two datasets are provided in order to facilitate generalisation, however, this year we have replaced the TRECVid2019 Video-to-Text dataset with the VideoMem dataset in order to remedy underlying data quality issues, and to prioritise short-term memorability prediction by elevating the Memento10k dataset as the primary dataset. Additionally, a fully fledged electroenc…

基于LLM的多模态特征融合用于商业广告记忆度预测

LLM-based Fusion of Multi-modal Features for Commercial Memorability Prediction

本文提出基于Gemma-3 LLM的多模态融合系统，结合ViT和E5特征及LLM生成的理由提示，在MediaEval 2025商业记忆度预测任务中优于梯度提升树基线，展现出更强的鲁棒性和泛化能力。

Investigating Memorability of Dynamic Media

The Predicting Media Memorability task in MediaEval'20 has some challenging aspects compared to previous years. In this paper we identify the high-dynamic content in videos and dataset of limited size as the core challenges for the task, we propose directions to overcome some of these challenges and we present our initial result in these directions.

Leveraging Audio Gestalt to Predict Media Memorability

Memorability determines what evanesces into emptiness, and what worms its way into the deepest furrows of our minds. It is the key to curating more meaningful media content as we wade through daily digital torrents. The Predicting Media Memorability task in MediaEval 2020 aims to address the question of media memorability by setting the task of automatically predicting video memorability. Our approach is a multimodal deep learning-based late fusion that combines visual, semantic, and auditory features. We used audio gestalt to estimate the influence of the audio modality on overall video memor…

Multi-modal Ensemble Models for Predicting Video Memorability

Modeling media memorability has been a consistent challenge in the field of machine learning. The Predicting Media Memorability task in MediaEval2020 is the latest benchmark among similar challenges addressing this topic. Building upon techniques developed in previous iterations of the challenge, we developed ensemble methods with the use of extracted video, image, text, and audio features. Critically, in this work we introduce and demonstrate the efficacy and high generalizability of extracted audio embeddings as a feature for the task of predicting media memorability.