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arXiv 2005.04074cs.LGcs.SIstat.ML

Adversarial Graph Embeddings for Fair Influence Maximization over Social Networks

Monash University(莫纳什大学);RMIT University(皇家墨尔本理工大学);Max Planck Institute for Software Systems(马克斯·普朗克软件系统研究所);The University of Texas at Austin(德克萨斯大学奥斯汀分校);University of Cambridge(剑桥大学);Alan Turing Institute(艾伦·图灵研究所)

Moein Khajehnejad, Ahmad Asgharian Rezaei, Mahmoudreza Babaei, Jessica Hoffmann, Mahdi Jalili, Adrian Weller

英文摘要:

Influence maximization is a widely studied topic in network science, where the aim is to reach the maximum possible number of nodes, while only targeting a small initial set of individuals. It has critical applications in many fields, including viral marketing, information propagation, news dissemination, and vaccinations. However, the objective does not usually take into account whether the final set of influenced nodes is fair with respect to sensitive attributes, such as race or gender. Here we address fair influence maximization, aiming to reach minorities more equitably. We introduce Adversarial Graph Embeddings: we co-train an auto-encoder for graph embedding and a discriminator to discern sensitive attributes. This leads to embeddings which are similarly distributed across sensitive attributes. We then find a good initial set by clustering the embeddings. We believe we are the first to use embeddings for the task of fair influence maximization. While there are typically trade-offs between fairness and influence maximization objectives, our experiments on synthetic and real-world datasets show that our approach dramatically reduces disparity while remaining competitive with state-of-the-art influence maximization methods.

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