计算机媒介平台中数字-照片交互的基础
Underpinnings of Digital-photo interaction in Computer-mediated platforms
摘要:
本文基于五篇实证研究文章,探讨了在计算机媒介平台上激励和阻碍数字照片交互过程的不同潜在因素。研究我检查当前的做法,围绕数码照片的个人照片库(N=15)的背景下。研究二调查的满意度和阻碍因素与照片标记活动在Facebook上(N=67)。研究三开发和测试一种工具来理解Facebook照片共享的满足感(N=368)。研究四探讨了隐私的各个方面的影响,在Facebook上的照片共享的意图(N=378)。最后,研究五调查的年龄和性别差异,在Facebook上的照片共享活动的背景下,隐私和信任的各个方面(N=378)。本文的研究发现如下:第一,缺乏“社会功能”是独立照片管理应用程序不接受标签功能的根本原因之一。第二,照片分享和照片标签的采用和流行可以归因于各种因素,如情感,注意力,沟通,披露,习惯,信息共享,自我表达,社会化和社会影响。第三,年龄、性别和活动影响照片分享和照片标记满足感。第四,在Facebook照片分享的背景下,隐私的各个方面显着影响用户的信任和活动,从而照片分享的意图。第五,女性和年轻的Facebook用户更关心他们共享照片的隐私。第六,年轻的Facebook用户更多地使用隐私保护措施,但他们在Facebook上表现出更多的信任和更高的活动水平。
英文摘要:
This dissertation is based on five empirical research articles investigating the different latent factors that motivate and hinder the process of digital-photo interaction in computer-mediated platforms. Study I examine the current practices surrounding digital photos in the context of personal photo repositories (N=15). Study II investigates the gratifications and impeding factors associated with photo-tagging activity on Facebook (N=67). Study III develops and tests an instrument for understanding the gratifications of Facebook photo-sharing (N=368). Study IV examines the impact of various aspects of privacy in relation to photo-sharing intentions on Facebook (N=378). Finally, study V investigates the age and gender differences regarding various aspects of privacy and trust in the context of photo-sharing activity on Facebook (N=378). The dissertation reveals the following findings: First, lack of "social features" is one of the essential reasons for non-acceptance of tagging feature in standalone photo management applications. Second, photo-sharing and photo-tagging adoption and popularity can be attributed to various factors such as affection, attention, communication, disclosure, habit, information sharing, self-expression, socialization, and social influence. Third, age, gender, and activity influence photo-sharing and photo-tagging gratifications. Fourth, in the context of Facebook photo-sharing, various aspects of privacy significantly impact users trust and activity and consequently photo-sharing intentions. Fifth, women and young Facebook users are significantly more concerned about the privacy of their shared photos. Sixth, privacy-protective measures are significantly exercised more by young Facebook users, yet they exhibit more trust and a higher level of activity on Facebook.
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