基于信用的社交网络用户评论自愿评论激励机制研究
On Credit-based Incentive Mechanisms of Voluntary User Comment Reviewing in Social Networks
摘要：
随着微博和社交网络的发展，人们可以非常方便地在网站上查看和发表评论。然而，它也是一个很大的关注，恶意用户不断污染网络环境的诈骗，垃圾邮件或反复广告。到目前为止，检测和报告恶意评论的最常见方法是基于诚实用户的自愿评论。为了鼓励贡献，通常会给诚实的用户一些非货币的信用，这些用户有效地报告了恶意评论。在本文中，我们认为这种基于信用的激励机制在大多数情况下应该失败：如果报告恶意评论的收入减少，那么从长远来看，没有理性的诚实用户会参与评论审查。
英文摘要：
With the recent advance of micro-blogs and social networks, people can view and post comments on the websites in a very convenient way. However, it is also a big concern that the malicious users keep polluting the cyber environment by scamming, spamming or repeatedly advertising. So far the most common way to detect and report malicious comments is based on voluntary reviewing from honest users. To encourage contribution, very often some non-monetary credits will be given to an honest user who validly reports a malicious comment. In this note we argue that such credit-based incentive mechanisms should fail in most cases: if reporting a malicious comment receives diminishing revenue, then in the long term no rational honest user will participate in comment reviewing.
机构、总结、中文摘要均由AI分析而来，可能存在错误，请以论文正文为准。
